[{"id":271918989452,"handle":"all-products","updated_at":"2026-02-25T23:11:47+11:00","published_at":"2022-05-17T07:31:42+10:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"All Products","body_html":"\u003cblockquote\u003e\n\u003ch3 style=\"text-align: center;\"\u003eAustralia’s Favourite Hoof Care Solutions \u0026amp; NEW EQUINE CARE Range\u003c\/h3\u003e\n\u003c\/blockquote\u003e\n\u003cp style=\"text-align: center;\" data-start=\"1152\" data-end=\"1339\"\u003e\u003cstrong data-start=\"1152\" data-end=\"1211\"\u003eNeed to feel more in control of your horse’s hoof care?\u003c\/strong\u003e Whether you're staying on top of hoof hygiene or just keeping things tidy between trims, we’re here to back your daily routine.\u003c\/p\u003e\n\u003cp style=\"text-align: center;\" data-start=\"1543\" data-end=\"1689\"\u003eOur full range is designed to help hooves and horses look, smell, and feel their best. \u003cstrong\u003eProudly made in Australia.\u003c\/strong\u003e\u003c\/p\u003e","image":{"created_at":"2022-05-17T07:31:50+10:00","alt":null,"width":1080,"height":1080,"src":"\/\/thehoofco.com.au\/cdn\/shop\/collections\/c6f1c0efededfe6acf3b167562426e99.jpg?v=1745905798"}},{"id":271919054988,"handle":"hoof-care","updated_at":"2026-02-25T23:11:47+11:00","published_at":"2022-05-17T07:31:42+10:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Hoof Care","body_html":"\u003cp\u003eDesigned for horses prone to common hoof hygiene concerns, The Hoof Co️™ Hoof Care range supports strong, clean hooves in all conditions. \u003c\/p\u003e\n\u003cp\u003eWhether tackling persistent funk, soft spots or black gunk in the hoof wall, maintaining balance in wet weather, these naturally inspired formulas help horse owners keep hooves looking and feeling their best.\u003c\/p\u003e","image":{"created_at":"2022-05-17T07:31:52+10:00","alt":"Hoof care products","width":1080,"height":1080,"src":"\/\/thehoofco.com.au\/cdn\/shop\/collections\/00437f479843d023a65f583c839c1462.jpg?v=1690322897"}},{"id":308268957836,"handle":"hoof-care-products-not-bundles","updated_at":"2026-02-25T23:11:47+11:00","published_at":"2025-04-14T16:17:07+10:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Hoof Care Products (not bundles)","body_html":"\u003ch1\u003eHoof Hygiene Products for Everyday Maintenance\u003c\/h1\u003e\n\u003cp data-start=\"1249\" data-end=\"1416\"\u003e\u003cstrong data-start=\"1249\" data-end=\"1416\"\u003eDesigned for horses prone to everyday hoof hygiene challenges, The Hoof Co™ Hoof Care range helps maintain clean, well-presented hooves - no matter the conditions.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"1418\" data-end=\"1532\"\u003eWhether your horse spends time in wet, dry, muddy, or changing climates, consistent hoof care is a daily priority.\u003c\/p\u003e\n\u003cp data-start=\"1534\" data-end=\"1745\"\u003eFrom managing surface muck and odour to keeping hoof crevices tidy between farrier visits, these naturally inspired formulas are made for routine hoof maintenance. \u003c\/p\u003e\n\u003cp data-start=\"1534\" data-end=\"1745\"\u003e\u003cem\u003eBecause no-one likes a Smelly Crack️® \u003c\/em\u003e\u003c\/p\u003e\n\u003cp data-start=\"1534\" data-end=\"1745\"\u003e\u003cem\u003e⭐⭐⭐⭐⭐ Trusted by Hoof Care Professionals \u0026amp; Owners Australia Wide.\u003c\/em\u003e\u003c\/p\u003e","image":{"created_at":"2025-04-14T16:17:06+10:00","alt":null,"width":1080,"height":1080,"src":"\/\/thehoofco.com.au\/cdn\/shop\/collections\/Hoof_Pack_Clay_for_Thrush.png?v=1744611427"}},{"id":295210909836,"handle":"abscess","updated_at":"2026-02-25T23:11:47+11:00","published_at":"2024-05-21T08:45:07+10:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Hoof Defects","body_html":"\u003ch1 style=\"text-align: left;\"\u003eHoof Defects \u0026amp; Surface Irregularities\u003c\/h1\u003e\n\u003cp data-end=\"184\" data-start=\"138\"\u003eHoof defects can occur for a range of reasons.\u003c\/p\u003e\n\u003cp data-end=\"353\" data-start=\"186\"\u003eThese may include areas affected by previous trauma, old abscess tracks growing out, surface cracks, or small penetration marks that move down the hoof wall over time.\u003c\/p\u003e\n\u003cp data-end=\"575\" data-start=\"355\"\u003eIf you are looking for ways to keep these areas clean, helping reduce exposure to everyday moisture and debris while the area grows out, we have selected products to make ongoing management simple for you and your horses.\u003c\/p\u003e\n\u003cp data-end=\"575\" data-start=\"355\"\u003eBecause yesterdays drama leaves marks and your hoof care routine should keep up 👌\u003c\/p\u003e\n\u003cp style=\"text-align: center;\"\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003c!----\u003e","image":{"created_at":"2024-05-21T08:45:06+10:00","alt":null,"width":1080,"height":1080,"src":"\/\/thehoofco.com.au\/cdn\/shop\/collections\/Abscess_Hoof_Defect.png?v=1716245107"}},{"id":295210975372,"handle":"hoof-wall","updated_at":"2026-02-25T23:11:47+11:00","published_at":"2024-05-21T08:46:42+10:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Hoof Wall","body_html":"\u003ch1 data-start=\"75\" data-end=\"135\"\u003e\u003cstrong data-start=\"75\" data-end=\"135\"\u003eHoof Hydration \u0026amp; Care for Hoof Wall Cracks and Irregularities\u003c\/strong\u003e\u003c\/h1\u003e\n\u003cp data-start=\"137\" data-end=\"278\"\u003eThe hoof wall is constantly exposed to environmental and seasonal pressures, from drying winds to waterlogged ground and dry concussive surfaces.\u003c\/p\u003e\n\u003cp data-start=\"280\" data-end=\"503\"\u003eChips, cracks, and areas of separation can develop gradually or appear overnight. While your hoof care professional manages structural concerns, consistent day to day care plays a role in maintaining overall hoof condition.\u003c\/p\u003e\n\u003cp data-start=\"505\" data-end=\"685\"\u003eOur cosmetic grade products are designed to moisturise, cleanse, and support the appearance of the hoof wall, helping you maintain consistent hoof care through changing conditions.\u003c\/p\u003e\n\u003cp data-start=\"505\" data-end=\"685\"\u003eBecause \"chips\" happen 🐴\u003c\/p\u003e\n\u003c!----\u003e","image":{"created_at":"2024-05-21T09:10:43+10:00","alt":null,"width":1080,"height":1080,"src":"\/\/thehoofco.com.au\/cdn\/shop\/collections\/Hoof_Wall.png?v=1716246644"}},{"id":320660144268,"handle":"new-hoof-care","updated_at":"2026-02-25T23:11:47+11:00","published_at":"2025-11-05T15:10:26+11:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"NEW HOOF CARE RELEASES","body_html":"\u003ch2 style=\"text-align: center;\"\u003eNEW HOOF CARE ARRIVALS \u003c\/h2\u003e\n\u003cp style=\"text-align: center;\"\u003eDiscover our latest editions to our Simple, Effective Hoof Care Solutions\u003c\/p\u003e\n\u003cp style=\"text-align: center;\"\u003eThese Hoof Hygiene products are set to become your next favourites.\u003c\/p\u003e\n\u003ch3 style=\"text-align: center;\"\u003eLIMITED STOCK - DON'T MISS OUT\u003c\/h3\u003e\n\u003cp style=\"text-align: center;\"\u003e \u003c\/p\u003e","image":{"created_at":"2025-11-06T13:23:01+11:00","alt":null,"width":1080,"height":1080,"src":"\/\/thehoofco.com.au\/cdn\/shop\/collections\/HOOF_IX_TRIO_1_1.png?v=1762395781"}},{"id":295210352780,"handle":"seedy-toe","updated_at":"2026-02-25T23:11:47+11:00","published_at":"2024-05-21T08:18:04+10:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Seedy Toe","body_html":"\u003ch1 style=\"text-align: left;\"\u003e\u003cstrong\u003eUnderstanding Seedy Toe and Supporting Hoof Hygiene\u003c\/strong\u003e\u003c\/h1\u003e\n\u003cp data-start=\"197\" data-end=\"336\"\u003eSeedy toe is a commonly discussed hoof concern that can develop when debris or moisture becomes trapped in weakened areas of the hoof wall.\u003c\/p\u003e\n\u003cp data-start=\"338\" data-end=\"543\"\u003eYour hoof care professional is best placed to assess and manage structural changes during trims or resections. Between visits, regular cleaning and close observation support a consistent hoof care routine.\u003c\/p\u003e\n\u003cp data-start=\"545\" data-end=\"707\"\u003eChoosing easy to use, cosmetic hoof care products supports consistent day to day hoof care between professional visits, helping you manage upkeep with confidence.\u003c\/p\u003e\n\u003cp data-start=\"709\" data-end=\"826\"\u003eExplore our customers’ favourite hoof care essentials below, designed to make daily maintenance simple and fuss free.\u003c\/p\u003e\n\u003cp data-start=\"828\" data-end=\"888\"\u003eBecause nobody wants to be known for having a dirty crack 🔵\u003c\/p\u003e\n\u003c!----\u003e","image":{"created_at":"2024-05-21T08:18:03+10:00","alt":null,"width":2080,"height":2080,"src":"\/\/thehoofco.com.au\/cdn\/shop\/collections\/Seedy_Toe.png?v=1760838378"}},{"id":295210483852,"handle":"thrush","updated_at":"2026-02-25T23:11:47+11:00","published_at":"2024-05-21T08:21:40+10:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Thrush","body_html":"\u003cblockquote data-start=\"455\" data-end=\"1196\"\u003e\n\u003ch1 data-start=\"457\" data-end=\"609\"\u003eDaily Hoof Hygiene for Hooves prone to Thrush\u003c\/h1\u003e\n\u003cp data-start=\"129\" data-end=\"285\"\u003eThrush is a commonly discussed hoof hygiene concern among horse owners, often noticed when there is an odour or debris in the frog and sulcus area.\u003c\/p\u003e\n\u003cp data-start=\"287\" data-end=\"444\"\u003eChanges in this area can vary in appearance, which is why routine cleaning and consistent hoof hygiene play an important role in day to day hoof maintenance.\u003c\/p\u003e\n\u003cp data-start=\"446\" data-end=\"588\"\u003eWe are here to support your regular hoof care routine, helping you keep the hoof clean and comfortable as part of ongoing maintenance.\u003c\/p\u003e\n\u003cp data-start=\"590\" data-end=\"726\"\u003eOur hoof hygiene range is made with carefully selected, cosmetic ingredients to support everyday cleaning and routine hoof care.\u003c\/p\u003e\n\u003cp data-start=\"728\" data-end=\"822\"\u003eStaffed by certified hoof care professionals who have cleaned more frogs than a French chef.👌\u003c\/p\u003e\n\u003c\/blockquote\u003e\n\u003c!----\u003e","image":{"created_at":"2024-05-21T08:26:15+10:00","alt":null,"width":3397,"height":3397,"src":"\/\/thehoofco.com.au\/cdn\/shop\/collections\/Hoof_Pick_and_Hoof_Pack.jpg?v=1760837963"}},{"id":295210778764,"handle":"white-line-disease","updated_at":"2026-02-25T23:11:47+11:00","published_at":"2024-05-21T08:38:25+10:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"White Line Disease","body_html":"\u003ch1 style=\"text-align: left;\"\u003eUnderstanding White Line Issues in Horse Hooves\u003c\/h1\u003e\n\u003cp data-start=\"487\" data-end=\"715\"\u003eHorse owners sometimes notice separation or crumbling along the white line area of the hoof wall. This can develop when moisture or debris enter weakened areas, contributing to cracks or gaps that require professional attention.\u003c\/p\u003e\n\u003cp data-start=\"717\" data-end=\"848\"\u003eYour hoof care professional can provide a management plan and regular maintenance routine to support healthy hoof growth over time.\u003c\/p\u003e\n\u003cp data-start=\"850\" data-end=\"979\"\u003eExplore our hoof hygiene and maintenance range, designed to help keep hooves clean and well maintained in challenging conditions.\u003c\/p\u003e\n\u003c!----\u003e","image":{"created_at":"2024-05-21T08:38:24+10:00","alt":null,"width":1080,"height":1080,"src":"\/\/thehoofco.com.au\/cdn\/shop\/collections\/White_Line_Disease.png?v=1760835642"}}]
120ml bottle - more than twice the volume of other liquids.
INTRODUCTORY PRICE: $39.95 grab it while its hot.
A natural soak in hoof gel.
Hoof IX™ Pure is a squeezable liquid gel designed for targeted, mess free application along the hoof wall, sole and surface crevices. It's thicker consistency offers more control than traditional sprays for targeted application. Perfect for those horses that don't tolerate sprays.
With Plant based liquids and a spicy heritage essential oil blend, this concentrated gel helps maintain a fresh, clean hoof without the harsh chemicals found in many traditional liquids. Ideal for those who want a simple, natural alternative. A little goes a long way.
Why you'll love Hoof IX™ Pure ▪️ Clear, concentrated cosmetic liquid gel for precise application ▪️ Heritage 5 essential oil blend with Aloe base ▪️ Pure plant based purposeful ingredients. ▪️ Natural alternative to chemical liquids.
⭐⭐⭐⭐⭐ “Finally a natural option that works without the chemicals. Light gel consistency soaks in well" - product development tester QLD
Hoof IX™ Pure is a natural soak in hoof gel made for those who want simple, effective hoof care without the chemicals. The 120ml bottle gives you more than twice the volume of standard liquids, with a thicker gel consistency that’s easy to apply and less likely to drip or run. Just a few drops is all thats needed.
Designed for mess free application along the hoof wall, sole and surface crevices, this formula offers more control than a spray and is perfect for horses that don’t tolerate spray bottles. Just twist the cap and squeeze the gel exactly where it needs to go. No waste. No drama.
Hoof IX™ Pure uses plant based liquids and our heritage essential oil blend to leave the hoof surface clean and fresh, without artificial dyes or harsh chemical ingredients.
This is hoof care that’s easy to use, free from fuss and made for everyday hoof routines.
Easy Squeezy. Simply turn the applicator nozzle to open and apply a few drops to the targeted area one handed.
Perfect for targeting areas which need a deep cleansing liquid and horses that don't tolerate sprays.
We use a carefully selected blend of plant based liquids, natural oils, botanical extracts and essential oils - each chosen for its specific benefit in hoof care.
SHELF LIFE - 2 years.
AUSTRALIAN MADE. Based on natural, cosmetic grade ingredients.
While our full formula is proprietary, every ingredient is compliant with Australian standards and safe for external use on horses.
Keep away from children and pets. Store upright out of direct sunlight under 25 degrees Celsius. Clean nozzle after each use. Ensure lid is closed in storage.
FOR APPLICATION TO ANIMALS ONLY
SQUEEZABLE HOOF GEL
HOOF IX™
PURE
A clear natural alternative for everyday hoof maintenance. Concentrated and easy use formula with a precision nozzle for clean, targeted coverage. A spicy heritage essential blend rounds off the botanical blend.
