[{"id":272331964556,"handle":"best-selling","updated_at":"2026-07-30T11:37:30+10:00","published_at":"2022-05-19T11:20:52+10:00","sort_order":"best-selling","template_suffix":"","published_scope":"global","title":"Best Selling","body_html":"\u003ch1\u003eTop Picks from The Hoof Co™ Herd\u003c\/h1\u003e\n\u003cp data-start=\"529\" data-end=\"632\"\u003eTried, tested, and trusted - these are the hoof care favourites that horse owners keep coming back for.\u003c\/p\u003e\n\u003cp data-start=\"634\" data-end=\"777\"\u003eFrom routine maintenance to hoof hygiene, these best sellers are packed with practical, no-fuss performance and naturally inspired ingredients.\u003c\/p\u003e\n\u003cp data-start=\"779\" data-end=\"926\"\u003eProudly Australian Made and farrier-informed, every product in this collection helps maintain cleaner, fresher hooves - without the drama.\u003c\/p\u003e\n\u003cp data-start=\"928\" data-end=\"1031\"\u003e⭐ Shop our most-loved formulas and see why The Hoof Co™ is the go-to for hoof hygiene across Australia.\u003c\/p\u003e","image":{"created_at":"2022-05-24T11:55:45+10:00","alt":"Best selling hoof care products","width":1080,"height":1080,"src":"\/\/thehoofco.com.au\/cdn\/shop\/collections\/Hoof_Care_Package_Blue_Balls.png?v=1760836663"}},{"id":334586314892,"handle":"fungal-infection-horse-hoof","updated_at":"2026-07-30T08:27:03+10:00","published_at":"2026-07-30T08:02:41+10:00","sort_order":"manual","template_suffix":"fungal-coronet-band","published_scope":"global","title":"Fungal infection Horses Hooves","body_html":"\u003ch2 class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003eUnderstanding Fungal Infections in horses hooves\u003c\/h2\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003eFungal infections in horses aren't limited to one part of the hoof. While the coronet band is the most commonly discussed site (often appearing as a ridge, hollow, or diagonal \"V\" shaped line after wet weather softens the periople), fungal infections can also take hold in the frog, sole, and hoof wall itself.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003eAt the coronet band, infections typically start when the periople swells during wet conditions, exposing the area to fungal spores. In the frog, fungal infections often present differently, showing as soft, crumbly, or discoloured tissue, and are often confused with Thrush.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003eWhatever the location, a clean, dry, and well maintained hoof is a good foundation for everyday hoof care.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003eChoosing easy to use, cosmetic hoof care products supports a consistent day to day hoof care routine between professional visits, helping you manage upkeep with confidence.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003eExplore our customers' favourite hoof care hygiene essentials below, ideal for everyday maintenance of the hoof wall as it grows out.\u003c\/p\u003e","image":{"created_at":"2026-07-30T08:02:40+10:00","alt":"","width":631,"height":631,"src":"\/\/thehoofco.com.au\/cdn\/shop\/collections\/fungal-infections_09.jpg?v=1785362560"}},{"id":271919054988,"handle":"hoof-care","updated_at":"2026-07-30T11:36:55+10:00","published_at":"2022-05-17T07:31:42+10:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Hoof Care","body_html":"\u003cp data-start=\"273\" data-end=\"427\"\u003eDesigned for horses prone to everyday hoof hygiene challenges, The Hoof Co™ Hoof Care range helps maintain clean, well-presented hooves in all conditions.\u003c\/p\u003e\n\u003cp data-start=\"429\" data-end=\"559\"\u003eWhether your horse lives in wet, dry, muddy, or changing climates, consistent hoof care is an essential part of daily maintenance.\u003c\/p\u003e\n\u003cp data-start=\"561\" data-end=\"752\"\u003eFrom managing surface build-up and odour to keeping hoof crevices clean between farrier visits, our naturally inspired formulas are made to support routine hoof care with confidence.\u003c\/p\u003e\n\u003cp data-start=\"754\" data-end=\"793\"\u003eBecause no-one likes a Smelly Crack️®\u003c\/p\u003e\n\u003cp data-start=\"795\" data-end=\"866\"\u003e\u003cstrong data-start=\"795\" data-end=\"866\"\u003eTrusted by hoof care professionals and horse owners Australia-wide.\u003c\/strong\u003e\u003c\/p\u003e","image":{"created_at":"2022-05-17T07:31:52+10:00","alt":"Hoof care products","width":1080,"height":1080,"src":"\/\/thehoofco.com.au\/cdn\/shop\/collections\/00437f479843d023a65f583c839c1462.jpg?v=1690322897"}},{"id":308268957836,"handle":"hoof-care-products","updated_at":"2026-07-29T21:12:06+10:00","published_at":"2025-04-14T16:17:07+10:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Hoof Care Products","body_html":"\u003ch1\u003eHoof Hygiene Products for Everyday Maintenance\u003c\/h1\u003e\n\u003cp data-start=\"1249\" data-end=\"1416\"\u003e\u003cstrong data-start=\"1249\" data-end=\"1416\"\u003eDesigned for horses prone to everyday hoof hygiene challenges, The Hoof Co™ Hoof Care range helps maintain clean, well-presented hooves - no matter the conditions.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"1418\" data-end=\"1532\"\u003eWhether your horse spends time in wet, dry, muddy, or changing climates, consistent hoof care is a daily priority.\u003c\/p\u003e\n\u003cp data-start=\"1534\" data-end=\"1745\"\u003eFrom managing surface muck and odour to keeping hoof crevices tidy between farrier visits, these naturally inspired formulas are made for routine hoof maintenance. \u003c\/p\u003e\n\u003cp data-start=\"1534\" data-end=\"1745\"\u003e\u003cem\u003eBecause no-one likes a Smelly Crack️® \u003c\/em\u003e\u003c\/p\u003e\n\u003cp data-start=\"1534\" data-end=\"1745\"\u003e\u003cem\u003e⭐⭐⭐⭐⭐ Trusted by Hoof Care Professionals \u0026amp; Owners Australia Wide.\u003c\/em\u003e\u003c\/p\u003e","image":{"created_at":"2025-04-14T16:17:06+10:00","alt":null,"width":1080,"height":1080,"src":"\/\/thehoofco.com.au\/cdn\/shop\/collections\/Hoof_Pack_Clay_for_Thrush.png?v=1744611427"}},{"id":295210909836,"handle":"abscess","updated_at":"2026-07-29T21:12:06+10:00","published_at":"2024-05-21T08:45:07+10:00","sort_order":"manual","template_suffix":"hoof-defects-abscesses","published_scope":"global","title":"Hoof Defects","body_html":"\u003ch2 style=\"text-align: left;\"\u003eHoof Defects \u0026amp; Surface Irregularities\u003c\/h2\u003e\n\u003cp data-end=\"184\" data-start=\"138\"\u003eHoof defects can occur for a range of reasons.\u003c\/p\u003e\n\u003cp data-end=\"353\" data-start=\"186\"\u003eThese may include areas affected by previous trauma, old abscess tracks growing out, surface cracks, or small penetration marks that move down the hoof wall over time.\u003c\/p\u003e\n\u003cp data-end=\"575\" data-start=\"355\"\u003eIf you are looking for ways to keep these areas clean, helping reduce exposure to everyday moisture and debris while the area grows out, we have selected products to make ongoing management simple for you and your horses.\u003c\/p\u003e\n\u003cp data-end=\"575\" data-start=\"355\"\u003eBecause yesterdays drama leaves marks and your hoof care routine should keep up 👌\u003c\/p\u003e\n\u003cp style=\"text-align: center;\"\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003c!----\u003e","image":{"created_at":"2024-05-21T08:45:06+10:00","alt":null,"width":1080,"height":1080,"src":"\/\/thehoofco.com.au\/cdn\/shop\/collections\/Abscess_Hoof_Defect.png?v=1716245107"}},{"id":271918989452,"handle":"horse-hoof-care-equine-products","updated_at":"2026-07-30T11:37:30+10:00","published_at":"2022-05-17T07:31:42+10:00","sort_order":"manual","template_suffix":"all-products","published_scope":"global","title":"Horse Hoof Care \u0026 Equine Products","body_html":"\u003cblockquote\u003e\n\u003ch2 style=\"text-align: left;\"\u003ePREMIUM NATURAL HOOF CARE PRODUCTS\u003c\/h2\u003e\n\u003ch3\u003eHorse Hoof Care Products for Every Season\u003cbr\u003e\n\u003c\/h3\u003e\n\u003c\/blockquote\u003e\n\u003cp data-end=\"817\" data-start=\"570\"\u003eTake control of your horse’s hoof care with our premium range of the best natural hoof care products in Australia. Designed for horse owners who value quality and consistency, our products support strong, healthy hooves while maintaining hygiene between trims.\u003c\/p\u003e\n\u003cp data-end=\"1019\" data-start=\"819\"\u003eProudly made in Australia and trusted by horse owners and farriers nationwide.\u003c\/p\u003e","image":{"created_at":"2022-05-17T07:31:50+10:00","alt":null,"width":1080,"height":1080,"src":"\/\/thehoofco.com.au\/cdn\/shop\/collections\/c6f1c0efededfe6acf3b167562426e99.jpg?v=1745905798"}},{"id":295210483852,"handle":"thrush","updated_at":"2026-07-29T21:12:06+10:00","published_at":"2024-05-21T08:21:40+10:00","sort_order":"manual","template_suffix":"thrush-collection","published_scope":"global","title":"Thrush","body_html":"\u003cblockquote data-end=\"1196\" data-start=\"455\"\u003e\n\u003ch2 data-end=\"609\" data-start=\"457\"\u003eDaily Hoof Hygiene\u003c\/h2\u003e\n\u003cp data-end=\"416\" data-start=\"272\"\u003eThrush is a commonly discussed hoof hygiene concern among horse owners, often noticed when there is odour or debris in the frog and sulcus area.\u003c\/p\u003e\n\u003cp data-end=\"416\" data-start=\"272\"\u003e \u003c\/p\u003e\n\u003cp data-end=\"573\" data-start=\"418\"\u003eChanges in this area can vary in appearance, which is why routine cleaning and consistent hoof hygiene play an important role in everyday hoof maintenance.\u003c\/p\u003e\n\u003cp data-end=\"573\" data-start=\"418\"\u003e \u003c\/p\u003e\n\u003cp data-end=\"733\" data-start=\"575\"\u003eOur premium hoof hygiene range is designed to support your regular hoof care routine helping you maintain hooves as part of ongoing care.\u003c\/p\u003e\n\u003cp data-end=\"733\" data-start=\"575\"\u003e \u003c\/p\u003e\n\u003cp data-end=\"880\" data-start=\"735\"\u003eMade with carefully selected cosmetic-grade ingredients, these products are formulated to support effective daily cleaning and routine hoof care.\u003c\/p\u003e\n\u003cp data-end=\"880\" data-start=\"735\"\u003e \u003c\/p\u003e\n\u003cp data-end=\"980\" data-start=\"882\"\u003e\u003cstrong data-end=\"980\" data-start=\"882\"\u003eStaffed by certified hoof care professionals who have cleaned more frogs than a French chef.👌\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/blockquote\u003e\n\u003c!----\u003e","image":{"created_at":"2024-05-21T08:26:15+10:00","alt":null,"width":3397,"height":3397,"src":"\/\/thehoofco.com.au\/cdn\/shop\/collections\/Hoof_Pick_and_Hoof_Pack.jpg?v=1760837963"}}]
Because no-one likes a Smelly Crack® Absorbs moisture. Freshens funk.
Hoof Pack Clay is a thick, malleable hoof clay made for the frog, collateral grooves, central sulcus and sole. Formulated for frog grooves and central sulcus areas where muck and hoof funk love to linger.
Why horse owners choose it ▪️ Malleable clay for frog and sole grooves ▪️ Freshens and absorbs surface moisture ▪️ Stays in place in grooves and crevices ▪️ Available in 200g, 400g
⭐⭐⭐⭐⭐ "This stuff is magic. Easy to apply and left the hoof looking and smelling so much fresher straight away."
What is Hoof Pack Clay used for?
Hoof Pack Clay is a thick, malleable cosmetic hoof clay designed for smearing into frog grooves, the central sulcus, collateral grooves and suitable sole crevices.
Does Hoof Pack Clay help fight hoof odour?
Yes. Hoof Pack Clay helps fight unpleasant hoof odour and freshen frog grooves and hoof crevices as part of a regular cosmetic hoof care routine.
Does Hoof Pack Clay absorb moisture?
Yes. The blend of clays and minerals absorbs everyday surface moisture from the areas where the product is applied.
How do you apply Hoof Pack Clay?
Remove a small amount with clean hands or a soft cloth, then smear it along the collateral grooves, into the central sulcus and within other suitable hoof crevices.
Can Hoof Pack Clay be used with other hoof care products?
Yes. Hoof Pack Clay may be used on its own or in conjunction with products such as Hoof Spray and Hoof Powder. Follow the directions provided for each product.
Hoof Pack Clay is a thick, malleable cosmetic hoof clay developed for smearing into frog grooves, the central sulcus, collateral grooves and suitable sole crevices.
FOR APPLICATION TO ANIMALS ONLY. For use on horses and hooved animals.
Pick out the hoof and remove accessible dirt, muck and loose debris before use. Hoof Spray may also be applied as part of the hoof care routine.
Using clean hands or a soft cloth, remove a small amount from the tub and smear the clay along the collateral grooves, into the central sulcus and within other suitable hoof crevices.
The clay helps fight hoof odour, freshen the area and absorb everyday surface moisture while remaining in place within grooves and crevices.
Hoof Pack Clay may be used individually or in conjunction with other suitable cosmetic hoof care products. Reapply as required according to the condition of the area and the horse’s regular hoof care routine.
Avoid introducing dirt or moisture into the tub. Use a clean cloth or applicator when removing more product after touching the hoof.
Available in 200 g and 400 g jars
Keep out of reach of children and pets.
Store upright below 25°C and away from direct sunlight with the lid firmly closed.
Hoof Pack Clay naturally dries when exposed to air. Replace the lid firmly immediately after use and avoid introducing water or contaminants into the tub.
Shelf life: 18 months when stored as directed.
For best product consistency after opening, use within 3 months.
Keep away from children and pets. Store upright with lid firmly closed out of direct sunlight under 25 degrees Celsius.
Hoof Pack is designed to dry over time when exposed to air supporting dryness in the hoof. Please ensure the lid is firmly closed when not in use.
GET SOME UP YA' CRACK
HOOF PACK HOOF CLAY
Hoof odours, moisture in the frog and crevices? Support dryness and fight bad odours with Hoof Pack Clay